Conexus Anniversary: Celebrating 5 Years of Growth!
On August 2nd, 2021, the Conexus team came together for a celebration to commemorate our 5 years of hard work as a team and as a family. The Conexus Leadership Team at our 5-year Anniversary Party What started in the basement of my family...
Email Preference Management: Putting customers in control of their inboxes
When it comes to email, it turns out that Health Care Practitioners (HCPs) are just like the rest of us: they want the information they want, and they don’t want stuff that isn’t useful. The problem for life science companies who communicate...
Effective, Efficient, Compliant: Working with Veeva Approved Email
“I wish I could get more emails in my inbox,” said absolutely no one in this era of communications overload. But email isn’t going anywhere because it’s convenient and cost-effective. For Health Care Practitioners (HCPs), it turns out...
Think “Conversation”: Four Tips for Creating Effective KOL and Patient Videos
The role of video continues to grow in importance for pharmaceutical and other life sciences companies in getting their messages out to key audiences. Marketers at these organizations have long recognized video’s unrivalled impact as a medium....