Day: April 6, 2021
Building a High-Performing Marketing Operations Function in Life Sciences
Life sciences commercial teams operate in a market where expectations have never been higher. Healthcare professionals, patients, and payers want digital experiences that feel personalized, timely, and relevant.
The Bottleneck in Biotech Isn’t AI Technology — It’s Trust
In an effort to optimize operations and maximize efficiency, many biotechnology and pharmaceutical companies are looking to integrate AI into their R&D workflows.
Reimagining How AI Is Reshaping Discovery, Development and Commercialization
Rising R&D costs, extended development timelines, and increasingly complex regulatory environments have created immense pressure on biopharma organisations to innovate faster while delivering more value to patients and stakeholders.
Optimizing Life Sciences CRM: A Candid Conversation with Akshay Kapadia from Conexus Solutions
As life sciences organizations increasingly adopt integrated data, AI, and advanced analytics, CRM platforms are becoming powerful tools to anticipate customer needs, personalize engagements, and measure impact in real-time across multiple channels.